What to Ask Before You Wrap - Vehicle Wraps and Graphics

by Deborah Scott on May 5, 2017


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Vehicle wraps and graphics are an excellent and economical way to get your business noticed.  Once your vehicle is wrapped or graphics are applied, your vehicle becomes a representation of your brand on the road.  Make sure your wraps and graphics represent the quality you want to project for your brand and business.  To ensure a quality wrap on your car, truck or fleet, be sure to ask these essential questions.

1.  Do You Use Top Brand Name Vinyl?

First, you want to ask if the company you are working with uses brand name vinyl or private label vinyl.  Large brand names like 3M and Avery Dennison invest in developing top of the line products, testing those products, and guaranteeing their performance.  With private label or off brand vinyl you (or the vehicle wrap company) may save money, but it is impossible to guarantee the quality, consistency, or performance of the product.   With private label or economy brands there can be variation in quality from roll to roll, so knowing that it worked well before is no guarantee that it will hold up well again.  Make sure your vehicle is being wrapped with reputable name brand vinyls.

 

2.  Is Your Vinyl Specifically Formulated for Vehicle Wraps?

For most people, vinyls all look alike.  But they are not alike.  Some vinyls (cast vinyls) are formulated and produced to comply and fit any shape or curve with the application of some heat.  Other vinyls (calendared vinyls or sign vinyls) are designed specifically for flat surfaces.   Although sign vinyls are less expensive and a perfect choice for traditional flat signs and walls they will not hold up well on curved or convex surfaces.  The big brand name manufacturers produce both types of vinyls, so be sure to ask, not just about the brand name but also that the vinyl is a cast vinyl designed for vehicles or other curved surfaces.  Cast vinyls are formulated to comply and adhere to complex curves and hold that shape over time.

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3.  Do You Laminate Your Printed Wraps and Graphics?

Confirm that your printed vinyl graphics will be laminated before being applied to your vehicle.  This is another area where wrap companies can try to save money - but you will pay the price.  Laminating the graphics will protect the appearance and quality of your vehicle wrap in two ways.  First, the laminates have built in UV protection that will prevent your vehicle wrap from fading.  You want to present a quality image of your brand, and a faded vehicle wrap sends the wrong message about your business and brand.  Secondly, the inks for digitally printed graphics are durable, but can be scratched or abraded if not protected.  A cast laminate will provide protection for your graphics so they keep your vehicle looking new and sharp.
 

4.  How Much Experience Do you Have Wrapping Vehicles?

In this business, experience matters.   Wrapping vehicles is a hands on skill.  Vehicle wrap specialists develop an innate sense for handling the materials and understanding how the materials perform.  They have a keen attention to detail and take pride in the finished product.  And they should.   They treat your vehicle with care, recognizing that commercial vehicles are a valuable asset for your business.  Leased vehicles need to be returned in top condition.   Don’t hesitate to ask to meet the person who will be wrapping your vehicle and make sure your questions are answered.

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Attention to details makes a difference.

 

 

 

 

Riveting Wraps Reputation is Built on Quality and Service

At Riveting Wraps we only use brand name vinyls designed specifically for the requirements of wrapping your vehicles.  Our vehicle wraps are laminated to protect the quality of the digital print so that your brand and business always looks sharp.  Our vehicle wrap installer has vehicle wrapping certification, 18 years of experience wrapping vehicles and an attention to detail second to none.  We are in the business of making our clients look good, not just when you pick up your vehicle, but for the guaranteed life of your wrap or graphics. We make sure we do it right because we believe great visual communications make great things happen for your business.

Don't Hesitate to Ask the Important Questions

New Call-to-actionAsking the right questions will yield valuable, long lasting benefits to your bottom line. And the companies that do right by their clients are happy to get these questions.  Learn more about The Riveting Wraps Difference that sets us apart.  Our goal is your success. However, the rewards are satisfying and it can last for the many years. 

 For more professional advice on vehicle wrapping, contact Riveting Wraps at (425) 368-5007 or email us at hello@rivetingwraps.com. 

Topics: Vehicle Advertising Smarts

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