A call to action, also called a CTA for short, is a marketing term used in marketing, advertising and selling. It refers to any device designed to prompt an immediate response or action by the viewer. A CTA is usually words or phrases that can be incorporated into a marketing or sales message.
A Great CTA Starts with the Target CustomerA great CTA is a balancing act. It marries the most reasonable and valuable (valuable from the customer's point of view) action a prospective customer might take with an action your company desires.
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There you have it. The "C" (or CTA) in the ABC's of effective fleet wraps. Do you have a CTA on your commercial vehicles graphics? We love sharing examples. It can be as simple as a phone number or URL. Or perhaps you are able to move a prospect forward through their buyers journey with a unique CTA based on a customer insight. We look forward to seeing what you've got.
The professional vehicle graphics team at Riveting Wraps is dedicated to delivering quality products and services that accommodate to our clients' needs and goals. Learn more about the Riveting Wraps Difference. Give us a call today at (425) 368-5007 or email us at firstname.lastname@example.org.