Co-Branding for Box Truck Wrap Promotes Two Companies | Seattle WA

by Deborah Scott on November 18, 2017

All Star Heating & AC Box Truck Wrap by Riveting Wraps.jpg

All Star Heating and Air Conditioning co-brand their vehicles with strategic partner Trane.  Riveting Wraps designed and installed this full box and cab wrap to meet design requirements of both companies.    

A Few Tips on Managing The Co-Branding Design Process

Creating an effective design for one company is always a really fun challenge for our designers.  Creating a design that satisfies all the requirements of two companies at one, well that takes everything to a whole new level.   If you are looking to co-brand with a partner, here is a helpful list of items to agree on before initiating a design project. 

  1. How many sides of the vehicle should each logo appear on?
  2. What is the relative size of the two logos?
  3. How much "creative space" should be allocated to each partner?
  4. Who is involved in the approval process?
  5. In addition to the logo, what other information (phone, url, tagline, etc.) is required for each partner?
  6. What are the branding standards or guidelines for each partner?
  7. Who is the one point person to manage the approval process?

Box truck vinyl wraps Riveting Wraps Seattle Bellevue WA.jpg

 Having clear communications and agreement on the above items creates an enjoyable challenge for a talented vehicle wrap designer.  If you go to far down the road with a design without prior agreement on the above items, you may find that you will burn through unnecessary resources as interested parties react rather collaboratively direct the design process.


Consider the Benefits of Co-Branding

Full box truck and cab wrap by Riveting Wraps Seattle Bellevue WA.jpgWhile we are not privy to the details of All Star Heating & Air Conditioning and Trane's advertising agreement for their box truck wrap, there can be substantial benefits to co-op advertising vehicle wraps.

Check out Why You Should Consider Co-Branding for your Fleet Wraps. 

Riveting Wraps's mission is to help our clients grow their businesses with high quality, effective fleet wraps and graphics. So whether our clients ask us to create their designs or come to us with print ready designs, we are ready  to help.  

Take to the Streets with Your Business and Brands

New Call-to-actionRiveting Wraps designs, produces and installs graphics from Seattle to L.A. Having the privilege and experiences in working with a variety of fleet customers, and creating customized box truck graphics, Riveting Wraps understands your needs and how effective design, quality wraps, and exceptional project management can help you efficiently grow your business. Check out our Portfolio for more box truck wraps and other fleet wraps

Build your brand around the towns and cities you serve. Give Riveting Wraps a call at (425) 368-5007 or email us at hello@rivetingwraps.com. 

  • All Star Heating & AC Box Truck Wrap by Riveting Wraps Bellevue Seattle WA.jpg
  • Box truck vinyl wraps Riveting Wraps Seattle Bellevue WA.jpg
  • Certified Wrap installers Riveting Wraps Bellevue Seattle WA.jpg
  • Coop advertising Box Truck Wrap Riveting Wraps Seattle Bellevue WA.jpg
  • Custom Box truck wraps by Riveting Wraps Seattle Bellevue WA.jpg
  • Full box truck and cab wrap by Riveting Wraps Seattle Bellevue WA.jpg
  • HVAC box truck wraps laminated at Riveting Wraps Seattle Bellevue WA.jpg

Topics: Box Truck Wraps & Graphics, Truck Wraps And Graphics, HVAC vehicle wraps

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