Seattle area drivers watch out! There are giant delicious snack bars rolling on the road. Oh look, that is KIND's local promotion van with custom vehicle wrap Riveting Wraps installed. The attractive graphics transformed the Mercedes Metris van into a marketing machine that supports the snack brand's Seattle field team.
KIND Snacks That Spread Kindness To The World
KIND is a New York based food company established by Daniel Lubetzky in 2004. Made of fibrous grains and antioxidant fruits, KIND has a wide variety of flavors of snacks. Yes, KIND snacks are healthy and tasty, but the movement for social good the brand advocates is even more fulfilling.
Daniel's father was a Holocaust survivor and a German soldier once gave him food when he was in despair. It was that potato that gave him hope and kept him going through the hardship. Inspired by his father's experience, Daniel created KIND as a business and a community to pay it forward. The KIND Foundation delivers kindness around the world, building showers for homeless people, reuniting veterans with families, and sending care packages to foster kids, and many more charitable contributions. This KIND movement is the snack brand's mission "to make the world a kinder place."
Mercedes Metris Van Wrap For Local Vehicle Marketing
In many major cities like Seattle, KIND has field teams of brand ambassadors representing the snack brand to coordinate with stores, organize marketing events, give away free samples, and for sure, driving the KIND vehicle around to spread kindness and increase brand awareness.
It is common for wrap companies to collaborate with one another to provide local support for clients' with fleet vehicles in different parts of the country. Riveting Wrap received the wrap kit with the printed materials and guidelines from our peer and proceeded with the installation once KIND's Mercedes Metris van arrived at our studio. The product promotion van wrap application began with a matte black finish color change wrap to cover the original white paint surface of the vehicle for greater contrast to feature the giant KIND snack bar. Next, graphics of the vehicle advertising's highlight, including the KIND snack bar, the KIND logo, letterings of KIND's tagline "ingredients you can see and pronounce," and some flying nuts that vividly present the delicious snack were added. The completed Mercedes Metris van wrap then left Riveting Wraps' studio and hit on the road to advertise the snack brand.
One Of A Kind Marketing Vehicle Graphics
A vehicle is like a blank canvas and there are numerous possibilities to put branding on it that brings great advertising values. What makes an ordinary car unique is not the vehicle graphics but the brand's attractiveness and charisma. Just like KIND, the influential power of the brand creates stunning visual communication on its promotion vehicle graphics.
Check out Riveting Wraps' portfolio for more van graphics and Mercedes Metris van graphics. Whether it is a long or short marketing campaign, vehicle graphics is a cost-effective advertising media. The vinyl graphics will not damage the vehicle's paint surface when properly removed. Thus, it won't affect the resale value of the vehicle or lead to any damage cost for a leased vehicle. Give us a call at (425)368-5007 or email us at firstname.lastname@example.org.