The true sign of a satisfied client is one that returns with additional vehicles and wrap projects. We were excited to help out Clean Image Services with the expansion of their fleet by providing design, production and installation services for their new Ford Transit that will service their new professional cleaning division.
The challenge: Build a brand while promoting a new division with custom vehicle wraps! Game on! Clean Image is consolidating their brand image across all their fleet vehicles. For companies, like Clean Image Services, that offer a wide range of services, it takes real discipline to retain focus on the core brand when also wanting to convey information about services. Working directly with the company owners, we were able to create a design for their professional cleaning division. This new design leverages all the familiar "brand equities" (logo, color design layout) of their restoration services vehicles, while at the same time, creating a focus on a clean image to support their positioning.
If you are ever wondering if it would be optimal to create unique designs for each of your vehicles and business services - think hard before taking action on unique designs. Consider the Advertising Rule of 7 and the benefits of mere exposure effect you will get from tightly aligning your branding across your fleet.
Clean Image Services threaded the needle on this challenge perfectly. The logo, color, the fonts, the design layout with the gradient and curve all create continuity with the restoration services design. It is easy to see that this is the same company. However, this design also gives a clean impression and a focus on professional cleaning.
Take advantage of every opportunity you can to economically promote your brand and business in your local markets. By doing so you are leveraging the power of a your brand to drive business growth. See more examples on Riveting Wraps' Portfolio.
Beginning with vehicle graphics that have quality design, material, and installation, your commercial vehicle is ready for its marketing journey. Get some help at Riveting Wraps by calling us at (425) 368-5007 or email us at firstname.lastname@example.org.
Our mission is to transform vehicles both visually and functionally with custom vehicle wraps and graphics designed to grow your business.
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