ZipCar's Advertising GMC Sierra 1500 Vehicle Wrap - Seattle, WA

by Yuki Chan on September 18, 2017

Vehicle Wraps for GMC Sierra 1500 Riveting Wraps Seattle WA.jpg

ZipCar, a car-sharing company, worked with Wrapify, an advertising agency, on a vehicle advertising campaign. Riveting Wraps is honored to be this campaign's Seattle vehicle wrap producer and installer.

Innovating Vehicle Advertising With Technology

Denali truck wrap crew cab Riveting Wraps Bellevue Seattle WA.jpgAs an out-of-home advertising company that emphasizes on vehicle advertising, Wrapify is a platform that connects businesses with individual drivers who are interested in turning their personal vehicles as mobile billboards for some extra income. This helps businesses to reinforce brand awareness in the neighborhoods they serve (find out here about how vehicle graphics fit into the customer journey).

What differentiates Wrapify with other out-of-home ad agencies is that they blended traditional vehicle advertising with technology. With the use of a mobile phone application, the locations of the drivers are being tracked and Wrapify clients can gain valuable insights about the effectiveness of their advertising wraps and graphics (click to learn about how vehicle wraps appeal to drivers during their commute). Both Seattle and Washington DC are the pilot cities for ZipCar and Wrapify's campaign. 

Strengthening Fleet Vehicle Advertising Effect

GMC pickup truck wraps Riveting Wraps Bellevue Seattle WA.jpgIn the Seattle market alone, ZipCar has many vehicles available for car sharing with individuals, businesses, and universities. There is no doubt that all these vehicles are branded with graphics that showcase ZipCar's branding. These fleet vehicle graphics help ZipCar customers to identify their ride more easily. While these cars are being driven on the road, other drivers and passengers will be aware that they are ZipCar vehicles, thus rendering an effective advertising effect

ZipCar took their fleet advertising power to the next level with their cooperation with Wrapify. Riveting Wraps produced and installed four vehicle wraps for their campaign, including a Fiat vehicle wrap, a Toyota Forerunner wrap, a Honda Accord wrap, and the GMC Sierra 1500 vehicle wrap featured above. This special advertising wrap has an unique design that promotes ZipCar and shows its ties to the Seattle communities they serve. The signature Washington landmarks Space Needle and Mt. Rainier made the graphics attention grabbing in its targeted geographic region - the Greater Seattle area.

ZipCar's GMC Sierra 1500 Truck Wrap

Riveting Wraps installed both truck wrap and rear window graphics for the GMC Sierra 1500. The rear window graphics are perforated to eliminate impact to the driver's vision. Using cast vinyl material and laminated to reinforce protection on the graphics, the full wrap acts as a protection layer to the original paint surfaces of the vehicle.

New Call-to-actionCheck out Riveting Wraps' Portfolio to see more truck wraps and fleet graphics. It is time to expand your brand's outdoor advertising efforts. Work with Riveting Wraps today. Give us a call at (425) 368-5007 or email us at hello@rivetingwraps.com.  

  • GMC Denali Truck Wrap detail Riveting Wraps Bellevue Seattle WA.jpg
  • GMC Sierra 1500 Wrap Riveting Wraps Seattle WA.jpg
  • GMC vehicle wraps Riveting Wraps Bellevue Seattle WA.jpg
  • Vehicle Wraps for GMC Sierra 1500 Riveting Wraps Bellevue WA.jpg

Topics: Truck Wraps & Graphics, Fleet Wraps & Graphics, Advertising Vehicle Wraps & Graphics, GMC Sierra 1500 Truck Wrap

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